OTT platforms are gaining users at a fast pace these days.
An environment has been created where content can be enjoyed regardless of location.
However, as subscription fees keep rising and extra costs are added,
attention is shifting toward free streaming platforms.
In this article, we’ll look at how OTT services became mainstream and why people are turning to free streaming options.
Where did OTT streaming start?
OTT started as an internet-based alternative to traditional broadcasting.
Thanks to mobile and tablet accessibility,
the read more user base grew rapidly.
After the pandemic increased time spent indoors,
streaming consumption surged.
Pros and cons of OTT usage
The biggest advantage of OTT is the freedom to choose what you want to watch.
Each service offers unique original content.
There are also some limitations.
Rising subscription prices and extra payments for certain content can be disappointing.
Recently, complaints about rising fees have become more common.
What is ad-supported streaming?
Ad-supported streaming offers free access to users.
Users can watch movies and shows without financial burden.
FAST services are becoming more popular.
Both users and providers benefit from the ad model.
Why is FAST becoming popular?
FAST services are quickly settling into the market.
Economic pressure pushed FAST growth.
Emerging FAST platforms are gaining attention.
A wide content range boosts usage.
To wrap things up
Users seek alternatives as OTT pricing increases.
Comparing services and choosing what fits your lifestyle can be enjoyable.
We can expect streaming services to become even more diverse and accessible.